Moby and the Void Pacific Choir

Identity design

2016
Client: Moby
Creative Direction: Shaheen Seth @FOAF.LA

California is a queer place — in a way, it has turned its back on the world, and looks into the void Pacific. It is absolutley selfish, very empty, but not false, and at least, not full of false effort. —D.H. Lawrence

Identity featured in the music video ︎︎︎Almost Loved